For those of you who are fans of Michael J. Fox or the 80’s, you probably enjoyed Family Ties, an American television sitcom that aired on NBC for seven seasons, from 1982 to 1989.
So how was this show pitched to NBC? The producers focused on the concept of “hip parents, square kids” with the mindset to make the parents the central focus. However, that changed after the 4th episode and the focus became all about Alex (Michael J. Fox).
So what can we learn from Alex P. Keaton? One thing – he stood on his own. His parents were liberal, his sister was clueless about everything, and his one conservative friend and ally, Uncle Ned, was a fugitive and a drunk. He was essentially a rebel of his time. During the 80’s it was hard to find a young conservative person on television. Think about it. Can you name one?
That’s what made Alex different, better, unique, and most importantly… memorable.
I encourage you to stand on your own and join this thing I call a presentation revolution. Don’t settle with your next presentation. Be different. Be better. Be you.
Differentiation is what is required to make an impact during this time of Presentation 2.0. Just look around you, your colleagues are starting to slowly step away (hopefully) from boring PowerPoints. What you need is something different and that is being you. Being real. Being authentic. Finding your own story.
