33 Twitter Tips, in 140 characters or less

Improving your Twitter strategy is one of the best ways to enhance your overall social media marketing efforts. With these 33 Twitter tips, in 140 characters or less, you can easily elevate your Twitter savviness.

Start by sharing your SlideShare presentations with your Twitter followers, and then work your way through the rest of these powerful tips to increase your brand’s exposure and credibility.

1.     Define a brand voice based on your company’s personality and your audience. Use that voice consistently. @OPENForum http://ethr.ee/1qqz9a3

2.     Choose a Twitter handle that is brand related and easy to remember. @StoreYaCom http://ethr.ee/1qqGYfQ

3.     Immediately ditch the egg avatar. Upload your logo or your headshot to your profile. @AbigailTracy http://ethr.ee/1qqoV9K

4.    Start now. Studies show that an active Twitter presence can help a business generate more revenue. @FBSmallBiz http://ethr.ee/1slgC4L

5.     Show up in searches. “Key to the registration process is using the right keywords in your biography.” @BusinessZone http://ethr.ee/1qqA3DB

6.     Learn the culture and the lingo. “Use Twitter as if you actually use Twitter.” @SocialMedia2day http://ethr.ee/1vUfvtq

7.     To grow your community, add your Twitter ID to your email signature, articles, and other content. @KenKrogue http://ethr.ee/1uDzlsC

8.     To be social, you need to respond when you are mentioned. Invest in a social media monitoring tool. @Mention http://ethr.ee/1t3GG6o

9.     Harness the power of Twitter karma. “Start retweeting, replying to and favoriting other people’s tweets.” @JWFell http://ethr.ee/1qqEmPa

10. Twitter never sleeps. Automate some tweets to reach early birds, night owls, and different time zones. @HootSuite http://ethr.ee/1qqmlRb

11. Develop a process. Find Twitter tools that work for you. Check out: @Buffer @Jooicer @Socialbro @Tweriod http://ethr.ee/1BUleQ4

12. “Tweet a lot. Studies have shown that people who tweet frequently attract more followers.” @Econsultancy http://ethr.ee/1vPAP1t

13. Don’t be a salesperson on Twitter. Instead, be informative, entertaining and social. @SteamFeedcom http://ethr.ee/1vPC5Si

14. Punchy tweets get engagement. Aim for 125 characters or less. @EntMagazine http://ethr.ee/1uDEbGo

15. Use one to two #hashtags per tweet for maximum engagement. @CourtneySeiter http://ethr.ee/1vPFsZu

16. Create lists. “Twitter lists are its most powerful and least-used feature.” @SocialMediaDIY http://ethr.ee/1t3J9hb

17. Get involved. “Respond to tweets which relate to your industry.” @Telegraph http://ethr.ee/1qqcSZY

18. Follow the “Two Ears, One Mouth” rule. “Make sure you listen and research before you speak.” @SocialMedia2day http://ethr.ee/1uDBd4Q

19. Do a competitor analysis. Try these tools: @SimplyMeasured @SocialMention @WildFireApp @TweetReachApp @AllTwtr http://ethr.ee/1qqdHlI

20. Research prospects. “Check out your leads’ most recent tweets prior to jumping on a sales call.” @HubSpot http://ethr.ee/1qqglI1

21. Directly target your audience with promoted tweets. Aim to build credibility. Don’t be spammy. @CIOonline http://ethr.ee/1qqhMWX

22. “Add links. Link your tweets to interesting articles you find.” @MediaFuel http://ethr.ee/1qqlO1z

23. Reach more people. “Schedule your updates to post just before or after the hour.” @FastCompany http://ethr.ee/1vPDUys

24. “Do not auto direct messages. Optify suggests AutoDM use led to a 245% increase in unfollow rate.” @SocialDraftApp http://ethr.ee/1qqo5ts

25.  Use Google to search Twitter. “Type ‘site:twitter.com’ and enter your search term.” @BusinessInsider http://ethr.ee/1qqpIaE

26. “Hosting a creative contest or sweepstake is a great way to improve engagement on Twitter.” @TwitterSmallBiz http://ethr.ee/1slkgeW

27. When sharing content, mix it up. “Use both ‘title tweets’ and ‘copy tweets.'” @LanyaOlmsted http://ethr.ee/1qqwSf9

28. When tweeting promotional content, try skipping the hashtags and @mentions so your message is clear. @Mediabistro http://ethr.ee/1vUe8Lj

29. Be trendy. “Participating in Twitter trends is a great way to join a worldwide public conversation.” @Twitter http://ethr.ee/1vUhRJ4

30. Be visual. Images dramatically increase social media engagement. @DanZarrella http://ethr.ee/2c4AMLc

31. Add text to your images to make your visuals more engaging. @SmallBizTrends http://ethr.ee/1qqtZuO

32. If you are presenting at a conference, add a live Twitter feed to your PowerPoint presentation. @LizGross144 http://ethr.ee/1slaCc1

33. Share presentations on Twitter. SlideShare embeds are fully functioning on Twitter. @SlideShare http://ethr.ee/ZSxkNX

Love these tips? Check out:

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33 Content Marketing Tips, in 140 characters or less

Maximize your Twitter marketing with presentations. We can show you how. 

Contact us today to get started.

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