G is for Ginormous: Presentation Lessons from the Incredible Hulk

H is for Huge
Think big when it comes to your next presentation!  You don’t need to turn yourself into the Incredible Hulk to catch people’s attention (although that wouldn’t hurt), but you should aim to be bigger than life.  Dare to let your alter-ego take over for your next presentation.  Just try not to terrify your audience.

U is for Unusually Sensitive
Unfortunately for Dr. Banner, his gamma ray experiment made him a little too sensitive to anger.  Although nothing will make your audience members morph into green humanoid monsters, think about how your presentation appeals to the senses.  Most presentations target only two: sight and sound.  Boring.  Since people take in the world through five senses, they are more likely to remember a presentation that speaks to all of them.  Audio and visual stimulation are easy enough to accomplish, so think about how to make your audience members exercise their senses of smell, touch and taste.  You don’t necessarily need to put out a box of donuts and ask your audience to relate them to your presentation subject.  Stimulating these senses can be as easy as just referencing words that bring them to mind. Comparing your new line of sweaters to a bag of Skittles gets the point across in a tangy way that it’s colorful.

L is for Leading Story
The Incredible Hulk wouldn’t have been much fun to watch on television if it hadn’t had an overarching theme.  If every week, the show merely presented a disjointed series of character facts and plot developments, it would have never aired.  All great performances, whether they are films, comedy routines or puppet shows, have a story and a main point.  The next time you create a presentation think about what your major theme is and how you could present it in story form.  Presenting through a narrative makes it easier for your audience to follow and absorb your presentation.  People like to take in information through stories.  No one ever sat around the campfire spewing out random bits of data and dryly explaining the next corporate strategy.

K is for Knock-out Visuals

Chances are you remember what the Hulk looked like, but you probably have a hard time conjuring up an image of Bill Bixby, the man who played Dr. Banner.  That’s because Bill Bixby looked like just another ordinary person in the series.  It was the Hulk who made an exciting visual impact because he was so startling.  When you are choosing images for your next presentation, think about which ones would be most surprising to your audience.  Of course, your images should somehow relate to your message.  However, if your audience sees something unexpected, they are more likely to remember the image and the reason you used it to make your point.

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