There is a fable about The North Wind and Sun disputing over who was the most powerful. As the fable goes, they spotted a Traveler who was wearing a cloak and decided to use this person as a testing ground to see who indeed was stronger. The goal – make the Traveler removes his cloak.
The North Wind started first by blowing with all his might. Gusts of wind whipped around the Traveler but the more the winds blew, the tighter the Travler wrapped the cloak around himself. Up next, was the Sun. He started more gently and eventually the warmth began to build – slowly and persistently. Soon, the Traveler began to really feel the heat and eventually removed his cloak.
Persuasion always wins over force.
In this episode, you will:
– Learn the 5 objectives you need to embrace to become more persuasive
– Discover how cockiness is more important that expertise
– Identify the value in taking risks and being bold
– Observe the benefits of a strong close
– Capture the power of kindness and how it can serve as a game changer
